Yea!! 1 week of hell 2 weeks of hard work is finally all over. That was a real feat General Election 2006, haha I can proudly say I was part of the manpower managment team for this event, though everything wasn't going all smooth sailing but we manage to tide them through. Lost about 2kg, work during this 3 week was extremly heavy, having to come back on weekends and at time stayed back at work to continue the job. Hope everything will go slower, hope nothing much would happen for this week except for the attendance marking and admin stuff that I need to attend to this coming week, they are tough but compare it with the event that just pass its really not that significant. The crucial night for us was on friday, I practically work non stop for 48hrs with my APO, we only caught a wink at around 0330hrs but we were awaken by the horrendous ringing of my watch and handphones alarm....from there we work till 1400hrs and finally got relieve and went home to do my voting.
Reached the polling station, dead tired I tell you. I didn't even know which queue and line I should be walking to, thanks to the staff there who made it easy for me. Hahaha, watched the elections results with my mum and was pretty glad that PAP retained almost all the seats. But my focus was on my own GRC which was won by our Health Minister Mr. Khaw Boon Wan and Co. immediately I felt a sigh of relieve.
Went to basheer bought the campagin brief, and as usual walk around abit at muji after that looking for a note pad and also a pencil case but there wasn't any that was up to my liking so went off the place empty handed.
This issue of campaign brief was really interesting, amongst the articles were 2 very interesting ones. I would relate the one on JWT south east asia, cause it had my idol and my critic mentor JWT's ECD south east asia Mr.Tay it was like a dream come true, though the notice to meet him was late, but I told myself I would not miss anything for this session with him as hes really a busy man travelling around and judging the international work, i just had to attend the session with him.
Well I am sure JWT in SG will soar to greater heights under his leadership, with his huge array of rich experinces and awards won. Went to his office on FRIDAY, it was my first time at an ad ageny got and gally the place that place....arghh I immediately felll in love with, Mr Tay came out personally to welcome and brought me to his office, well got some pointers as well as some critics and also tips on improving my ads. He showed me around his department and the works around, it was a pretty new office I would say and the works that I saw were much of what I just saw in Campagin Brief I am sure they are gona win some metals this time. Ermm really looking forward to the next crtic session with him.
The next article well they were saying about SG losing their claims to being at the helmof print advertising in ASIA. It was rather a very critical claim and also controversial, they took the results from the ADFEST 2006 and made the comment, well just because 1 award show they determine that SG was losing its foothold at the helm when the big shows like clio awards, the one show, cannes and D&AD has yet to announce or even still in the midst of judging their awards. Well even in the nomination list in D&AD thailand only had one finalist and there wasn't even any other ads for the publication of their 2006 annual. Well they were making their remarks too early. I agree with Tham Khai Meng Regional ECD of O&M asia pacific and the BBH Tokyo's ECD and current saatchi saatchi ECD's comment as its too early to make the remark now as all the big shows has yet to be judged. No doubt THAILAND'S upcoming agency CREATIVE JUICE/G1 was the most awarded agency with their TAIMIYA ads but none other ads, but in SG O&M had their fair share of statutes for their ads on the ANGLICAN WELFARE COMMITTEE. Well I would wish to see the results of all the other big shows and shut all this idiots comments. I actually had lots of respect for them but after those comments by them well it made me think twice about their character. No wonder they say this industry is so bitchy.
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